At Town Hall in AP’s London office yesterday, President Gary Pruitt told staff that AP’s strong financial health marks a new beginning for the company, with revenue growth expected in 2014 for the first time in six years. While the challenging media environment has affected customers worldwide, AP debt has been paid off and profits are growing, he told staff at The Interchange.
“We can now start to move forward and continue fulfilling our news ambition – which is to be the best news organization in the world,” Pruitt said. For 2014 specifically, that means updating and improving AP’s video news offering in the Middle East, Latin America and the U.S., as well as improving our Arabic language service and U.S. State News Reports.
However, he said, AP is starting to plan for 2015. Many other news agencies are having a tougher time than AP and so it is important to take advantage of the opportunity and assure that AP continues its mission of advocating for free press, open government and the protection of journalists.
Global Media Services, the broadcast software ENPS and video and photo platforms will be important to AP’s success next year, Pruitt said, but the company will also be looking for a wider base of customers as content marketing and the demand for video continue to grow. The share of revenue from international customers will also continue its upward trend, he predicted.
Most important, however, is that we be prepared to face further challenges – just as AP customers must do, Pruitt said. And that AP remains committed to its history and heritage of providing accurate and trustworthy news from around the world.